Restyle the site onto the RDA "Connected Advice" design system
Brings supportedlivingfinancials.co.uk in line with rdaaccountants.co.uk (direction 1 from the design review: full re-skin). - tokens.css copied from the RDA repo; global.css rebuilt on it (Montserrat, navy/amber/cream, pill buttons, RDA service cards) - Header and footer mirror RDA's SiteHeader / SiteFooter - Hero is now RDA's photo-cover hero; the three framing statements move to a card band beneath it - Sections alternate white / cream / navy bands; Connected Advice band becomes an amber strip - Contact form sits on a white card; HubSpot --hsf-* vars updated - Insights index, articles and 404 restyled to match - Copy, IDs, data-cta attributes, analytics gating and the HubSpot developer embed are unchanged Accessibility: eyebrows and emphasised heading text stay navy (with an amber rule/underline) on light bands, because amber-on-white is ~2:1. Co-Authored-By: Claude Opus 5.5 <noreply@anthropic.com> Claude-Session: https://claude.ai/code/session_01Lc7sFUEcDe36Ve4cYC7Nyx
Not just an accountant. A finance partner who understands your sector — the pressures, the funding models, and the decisions that determine whether your business grows or stands still.
Specialist UK-wide · Based in West Sussex · Fully remote capable
No scheme-level visibility. No forward cashflow. No exit plan shaping the decisions being made today.
Compliance, growth strategy, and family wealth — joined together into one coherent picture.
CQC-aware. HMRC-fluent. Sector-specific from day one — not a generic firm with a sector page.
You don't need to be in difficulty to benefit from better financial leadership. Most clients come to us because they want clarity before consequences arrive.
You've built something real. Now the numbers are getting complex and you need a finance partner who understands scheme-level viability, void management, and the agency-to-employed ratio question.
You need a fractional FD, not just an accountant. Cashflow forecasting, funder management, acquisition due diligence, and a board pack that drives decisions — not just records them.
Built over years, often by one or two directors. Real responsibility — for the business, its staff, and the people in your care. You need someone who joins up compliance, profit extraction, and your family's long-term financial plan.
You know CQC compliance is critical but you feel your accountant doesn't truly understand the sector's specific funding structures, VAT complexity, or employment cost pressures. You want a specialist, not a generalist.
You're 3–7 years from a planned sale or succession. The sector is consolidating. You want to know what your business is worth, how to structure for maximum value, and how to extract profits tax-efficiently in the meantime.
You're experienced and looking to acquire additional properties or an existing business. You need due diligence, valuation, deal structuring — and someone who understands the supported living sector specifically.
Every supported living business is shaped by three financial forces. Most accountants don't understand any of them in depth. We've built our entire service model around all three.
Understanding how Packages, People, and Property interact in your specific business is the foundation of everything we do — and why no generalist firm can serve you as well as a specialist who lives and breathes this sector.
The contracts and rates made available by local authorities for care delivery. Your hourly rate is the single biggest income driver in your business — and most operators don't know if their packages are profitable at scheme level until it's too late to renegotiate.
Your staff resourcing profile — the ratio of employed to agency — is a financial lever most operators pull reactively. In supported living, continuity of staff matters more than in community care. The financial and employment tax implications are significant and immediate.
Fixed-location care means voids matter enormously. A five-bed property with one vacancy doesn't just lose that revenue — it can undermine the financial case for the entire operation. Property structure and tax planning are consistently the most overlooked part of the picture.
Supported living operators need two things from a finance partner. We deliver both — not as separate offerings, but as one joined-up relationship.
The day-to-day financial operation of your business — banking, supplier management, payroll, process, reporting, and communications. Operators don't want to do it. Internal hybrid staff can't do it well at scale. RDA has built a scalable, clean delivery method for exactly this — so your team focuses on care, not paperwork.
Your finance function — without the headcount.
High-quality, comprehensive financial director thinking — at a fraction of the cost of hiring one full-time. We bring board-level financial leadership to supported living operators who need strategic oversight, not just compliance delivery. The thinking you need, when you need it, without the overhead you don't.
FD-level thinking — without the FD salary.
Every service we provide sits within a single, joined-up advisory relationship — compliance, growth, and family wealth working together.
Stay audit-ready. Stay stress-free.
Build a stronger, more profitable business.
Protect your legacy. Plan your future.
Most accountants serving this sector understand compliance. Very few can join your compliance, growth strategy, and personal financial planning into a single, coherent plan — and almost none speak the language of supported living the way we do.
“No jargon. No silos. No referrals to someone who doesn't know your business.”
The RDA Standard — Connected Advice™
We understand Packages, People, and Property — the three financial forces that define profitability in supported living. This isn't a template we apply. It's sector-specific expertise we've built deliberately.
One Vision. One Plan. One Team. Your compliance, strategic FD advisory, tax planning, and succession plan are built together — not managed separately by people who never speak to each other.
The only firm in this sector offering both outsourced finance administration and outsourced strategic FD services as one integrated engagement. You get the full finance function — without the full-time cost.
Our standard is simple: if a supported living operator running their first scheme wouldn't understand it instantly, we rewrite it. Numbers are only useful when they drive decisions.
Tax Smart Bridge™, Business Sale Framework™, Family Transfer Bridge™ — structured tools built for owner-managed businesses in regulated sectors. Not theory. Execution built around your timeline and your family's future.
Everything is agreed before we start. No hourly billing, no unexpected invoices at year end. You know exactly what you're paying and what you're getting — from day one.
Connected Advice™
One Vision · One Plan · One Team
Tell us about your business and we'll arrange a free, no-obligation discovery call. No sales pressure. Just an honest conversation about where you are and what a real finance partner could change for you.